Target audience research

Neon Jungles target audience are teenage girls so we would only feel it right that for our created artist/group, we would have teenage girls for our target audience, most likely ranging from ages 16-21.

These images show what Vintage Strobe's target audience would look like. The first image shows an image of Neon Jungle's target audience at one of their CD signings, which also represents the target audience of Vintage Strobe. Neon Jungle consists of young female singers, so their audience are more likely to be around the same age, ranging from 16-21. We aim to base our group around a similar age and target audience to Neon Jungle, as our music choice would be likely to appeal to an age group such as those of teenagers, mainly females, aged 16-21 years.

Our target audience will more likely consist of teenage females, ranging from 15-21, so a little younger than Neon Jungles target audience, but the younger range will allow a bigger audience for our group, so we thought it would be better to have this age range as our target audience.