We decided that it would be an interesting idea if we Photo shopped our album digipak onto well known items, so firstly we photo shopped it onto an iPhone music player. To do this we used an image of a song that we already had in our library, then print screened it to then add our album cover, artist name and album name onto the image. It was very simple and all we had to do was lighten the album cover image and then place it onto where we needed to put it.
We also then photo shopped our album cover onto the iTunes store home page. We first placed our album cover under the new music category, and then, again, added the artist name and album title. We also placed a wider image of our album cover onto one of the top banners on the page, because artists would use this opportunity for extra advertisement for their new music. This was also a very simple process and it allows us to see what our product would look like if it was released in the real world.
With our promotional poster we did the same thing, but we photo shopped the image onto places where artists posters would usually feature. For this idea we decided to use a bus stop as the advertising panel is quite large and buses are a popular use of public transport so it will be on show to a wider audience. This was also very simple to do, we found an image on a bus stop and then placed the image of our promotional poster onto the advertising panel.
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